These are the moments of rebirth: szalloda.blog is back after 5 years enforced pause

In 2020, szalloda.blog was launched. They were both turbulent and quiet times at once. Today, the consequences of COVID have almost faded into the background, but at the time they severely shook tourism, hospitality, the hotel industry, and all related services. There was a clear need for professional dialogue, for mutual support, and for encouragement. This is the intention with which we started.

By the summer of 2021, this initiative had become a genuine professional platform. Each post was read by more than 5,000 people on average — predominantly industry professionals. Reaching over 10,000 readers was not uncommon, depending on the topic, and at times even surprising.

This was not, and will not be, a simple or self-serving blog, but rather a space for shared, professional thinking.

I also gave space to others: to opinions, experiences, good initiatives, and to real professional dialogue among industry peers. I felt that both the direction and what we represented were right.

Then, in the summer of 2021, a message arrived through an intermediary stating that someone — or a group — intended to take over control of the platform, to shape it according to their own content and their own direction. And if this did not happen “voluntarily,” they would resolve it through unofficial means, using their own tools.

That was the point where I had to make a decision.

I did not hand it over, and I did not choose confrontation either. I chose silence. I left to work abroad and on the open seas, to distance myself from this reality.

What followed was a five-year enforced pause. Not because I had nothing to say, but because I was not willing to compromise on what this platform stands for. Over the past years, professional dialogue has too often been replaced by politically driven narrative-building.

Now, however, I see that the conditions are once again in place to realize my original vision.szalloda.blog returns with its usual consistency and frequency — free from imposed narratives and politics, built on professional foundations, critical yet constructive. These are the moments of rebirth.

I hope many of us still believe that there is space for independent, honest professional dialogue in tourism, hospitality, the hotel industry, transportation, and all related sectors — and that not every narrative has yet been assigned, but can still be shaped by us, based on real needs.